5 Ways to Increase Traffic to Your Website

Advertise:

This is so obvious, let's look at it first. Paid searching, social media advertising, and display advertising (try our smart ad creator!) Are all great ways to attract visitors, build your brand, and get your site in front of people. Adjust your payment strategy to suit your goals - Do you need more traffic or do you expect to increase conversions? Every pay channel has its advantages and disadvantages, so think carefully about your goals before you reach your credit card. If you expect your site to get more traffic and more sales, you need to target a higher commercial preference as a part of your paid search strategy. Yes, competition for these search terms can be fierce (and expensive) but pays off.

Get Social:

It's not enough to produce great content and people expect to find it - you have to be proactive. One of the best ways to increase traffic to your site is to use social media channels to promote your content. Twitter is ideal for short, quick (and motivational) links, and Google+ promotion helps your site to show up in personalized search results and is particularly effective in B2B companies. If you are a B2B company, you may have a big shock with image-heavy social websites such as Pinterest and Instagram. Here are more tips to get the most out of social media marketing.

Mix It Up:

Although some may believe, there is no magic formula for content marketing success. For this reason, modify the length and format of your content to make it as attractive as possible. Short, news-based blog entries with long-term content, as well as video, infographic, and data-based sections for maximum impact.

Write Irresistible Headlines:

Headlines are an important part of your content. Without powerful headlines, you won't even read the most detailed blog entry. Practice the art of making headlines. For example, the writers at BuzzFeed and Upworthy often write up twenty different headlines before finally settling on one of the most crowded, so think carefully about your headline before you "publish" it.

Pay Attention to On-Page SEO:

Think SEO is dead? Think again. Optimizing your content for search engines is still a valuable and valuable habit. Are you making the best use of image alt text? Do you create internal links to new content? What about the meta details? Optimizing for SEO on the page doesn't have to take ages, it does help to increase your organic traffic.